As_Is Typographic Logo
@as_is_edm it was great working to develop this new typographic logo for you both. I know you guys will have some sick music to produce in the future and I can’t wait to hear it!
Final Product
This is the final variation of the design for As_Is.
Final Drafting Stages
These designs were the final round and corrections of designs for As_Is. Here I experimented around the the “s” with shape/size/angles/sharpness/spacing/etc.
Initial Designs
Here are the first (Left) and second (right) design sketching stages for As_Is’s new typographic logo. During this I was determining the style and feel of the design. Looking for a way for the design to be bold without being chunky but also very sharp looking and feeling. The client also asked for the letter “A” to stand out more too.